Bob Mangat is a 2 Time #1 Best Selling Author and 2-time Two-Comma Club Award Winner. He has worked with over 1500+ small business owners sharing with them the EXACT same strategies, techniques, and tools that he’s used in his businesses resulting in accelerated growth (doubling, tripling, or even 10x-ing their net profits).
You can be the most qualified and talented healthcare provider in the US, but if you don’t have a properly functioning website, you will most likely deter patients from visiting your practice. We live in the digital age and no matter the industry, a poor website interface or an uninviting design can prove detrimental. You […]
Geo-targeting is the ability to deliver different content to specific people based on their geographic location. You can do this through paid or organic search. This practice can be very useful in healthcare marketing. Geo-fencing Geo-fencing allows you to set perimeters around a specific area. For example, this can be used to set a perimeter […]
Have you had someone suggest writing a blog for your healthcare practice? Well, that someone is on to something. Blogging is a helpful marketing tool that allows you to further connect with your patients. Having a consistently updated blog not only gives your patients helpful information but also gives them more reasons to come back […]
The first impression of your practice no longer happens when patients walk through your doors. It happens online. Your office may denote that your practice is up on the times and a leader in your respective field, but does your social media account? Every year, more and more features are introduced to the market and […]
It is no secret marketing strategies are evolving to include more social media. Businesses are spending more of their budget in their digital marketing departments and the healthcare industry is no different. Below are some noteworthy statistics on how social media has impacted the healthcare industry. Over 40% of consumers say information found via social […]
Connecting with other doctors can be very beneficial for your practice. For example, connecting with specialists can help with patient referrals. It can also be important for second opinions when problem-solving. Doctors can ask questions, share opinions and more. For many doctors, time is limited for typical social media use. Personal Facebook accounts may go […]
In 2017, social media plays a very integral role in our personal lives. Seldom a day goes by that we are not on our smartphones documenting the noteworthy (and sometimes less than noteworthy) happenings of the day. Social media not only connects us as individuals, but also as businesses. New effective ways of utilizing social […]
If you’re not using Facebook as a major tool in your digital marketing arsenal, then you’re losing out. With over one billion users, potential customers are more than likely actively engaged with the platform on a regular basis. This is good news for the experienced marketer, but most doctors don’t know how to get the […]
Email marketing is an effective way to connect with new patients while keeping the current ones fed with important information about your practice. It’s simple to implement and has a decent return on investment. However, before you jump in head first, there are a few important things that you should know. Here are some common […]
Savvy practice owners know the benefit of using social media to connect with their patients. It’s a way to engage with customers on their playing field, and if done correctly, adds a personal touch to your marketing efforts. Twitter is one of the networks that doctors use to reach out to patients, as it’s easy […]
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