The internet has become such a powerful tool for businesses to grow their consumer base. Never before have we had such vast opportunities to connect and network with those around and far beyond our local reach. When it comes to the online world, you will always hear about how you, as a business owner, have […]
Back in March, I wrote an article on “How to Use Twitter to Market Health Care Services.” If you followed our suggestions, you’ve probably realized what a difference it makes to use certain “Twitter-tactics” as a part of your marketing campaign. But now that you’re more familiar with the twitterverse, it’s time to take it […]
We often underestimate the power of one voice. In the marketing world, a customer’s views and opinions carry an extraordinary amount of weight. This is why social media has become so prevalent in online marketing. People can immediately respond to products and services unfiltered; but this is exactly what others want to hear — an […]
How to Create a Patient Profile for Your Practice The purpose of your business or practice is to provide goods and services to consumers. Your business goals might differentiate from your competitor’s, but the success of all endeavours is dependant on one important factor: customers, or in your case, patients. Your patients will help you […]
Mother’s Day is around the corner! Perhaps you’ll take your mom out for dinner this weekend, or maybe you’ll just pay her a visit with a present in hand; but one thing’s for sure, appealing to her interests can be a tricky game. However, whatever it is you decide on, you know your mom will […]
Do you have a Twitter handle for your practice? If you don’t, you are missing out on a powerful marketing tool that you can use to grow your practice. Even if you never spend a dime on Twitter, you can use it to reach new patients and strengthen your relationships with existing ones. As of […]
Using Facebook to generate leads for your practice is both smart and cost-effective. As an advertising platform, Facebook is incredibly versatile and offers easy and affordable ways to target your ads and reach the largest audience possible, therefore setting up a Facebook sales funnel should be a priority for any medical practice. However, a Facebook ad is […]
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