However, you may be wondering what is the most important thing you need to know about content marketing? Creating content is important for any business and website. Particularly with a healthcare business, your marketing strategy depends heavily on the quality of your website. This includes the quality of information or content on your website. We have […]
“How do I boost my website and social media SEO rankings to gain more patient leads?” Doctors, medical directors, and clinic owners ask this question time and time again. These physicians know that a bulk of potential patients (approximately 70% of them!) will check online before even contacting their clinic; however, the problem is, how […]
You’ve heard it before, and you’ll continue to hear it time and time again: “content is king.”. Online marketers know this mantra well, but how familiar is it to business owners and medical directors like you? As a practice owner, you most likely have the basics in place. Website – check. Social media presence – […]
Every small business or practice needs a set of tools to launch a successful marketing campaign. But searching for marketing tools that suit your needs can be a challenge. Sometimes these systems and applications are designed for larger enterprises, demonstrating that their cost can’t justify your ROI; and sometimes there are just too many tools to choose […]
How do you spark conversation, engage your audience and establish your authority and status in one shot? The answer is content. Content marketing is a means of creating valuable and insightful content (written copy, podcasts, videos, etc.) that contributes to a global conversation. It’s a way for your audience to understand more about your field […]
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