Last week, we talked about the importance of having your current patients write Google reviews for your practice. This is for the benefit of potential patients and your practice. Reviews give people the assurance they need to confidently step into your office and know that they’ve put their healthcare into the right hands. But what […]
You’ve got your Facebook page set up, you have a great profile picture chosen, but you’re wanting to do something more with your cover photo. You want an image that exemplifies your practice, but you want it to be creative, striking and memorable. It’s one of the first photos patients will see when they visit […]
The internet has become such a powerful tool for businesses to grow their consumer base. Never before have we had such vast opportunities to connect and network with those around and far beyond our local reach. When it comes to the online world, you will always hear about how you, as a business owner, have […]
Happy Father’s Day! Often times dads don’t get enough credit for the role they play in family matters – especially modern dads. These modern dads, or millennial dads, are spending more time with their families and taking on more household responsibilities than ever before. This means that they’re increasing their purchasing responsibility compared to the […]
Video content is taking the digital world by storm. It’s a huge part of online marketing that every business should be taking part of. And if you’re not, then you’re missing out on a huge opportunity. “In 2010, an Implix mail marketing survey found that including a video in an introductory email increased the click-through […]
How to Create a Patient Profile for Your Practice The purpose of your business or practice is to provide goods and services to consumers. Your business goals might differentiate from your competitor’s, but the success of all endeavours is dependant on one important factor: customers, or in your case, patients. Your patients will help you […]
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