It is no secret marketing strategies are evolving to include more social media. Businesses are spending more of their budget in their digital marketing departments and the healthcare industry is no different. Below are some noteworthy statistics on how social media has impacted the healthcare industry. Over 40% of consumers say information found via social […]
Tag: Medical Practice Marketing
Video Marketing For Doctors – 3 Ways To Go Viral
As a medical practitioner, an integral part of your job is attracting patients to your practice. This is something that can be a bit tricky if you do not understand the importance of digital marketing. In our modern world, video marketing is one of the most important parts of any digital marketing campaign. There have […]
SEO for Doctors: 3 Things You Need to Know Before Hiring a Marketer
“How do I boost my website and social media SEO rankings to gain more patient leads?” Doctors, medical directors, and clinic owners ask this question time and time again. These physicians know that a bulk of potential patients (approximately 70% of them!) will check online before even contacting their clinic; however, the problem is, how […]
4 Reasons Doctors Should be on Snapchat
For doctors and those in the medical field, Snapchat might not seem like the most ideal social media platform to invest in. The most obvious reason for this is that the majority of Snapchat users don’t suit the target age demographic of medical or health centers or practices. However, that shouldn’t discredit Snapchat’s powerful influence. […]
3 Major Healthcare Marketing Trends for 2016
The market for healthcare is changing all the time. More people in the United States have healthcare insurance now than in recent years thanks to the Affordable Care Act, and technology has had a significant impact on the way that people make decisions about their health problems and how to treat them. These changes will […]
How to Package and Promote Your Healthcare Services
Every healthcare practitioner needs to find ways to keep existing patients happy and attract new patients. Patients satisfaction cannot be left to chance. Each patient must be treated the same way, the best way, everyday. Medical practice need to design simple systems, easy to implement. These may involve a measure of automation others require some form […]