How many of you know this following image: a savvy millennial attempting to help their parents or grandparents navigate a computer or a mobile device for research, online shopping, or social media? Probably all of you have seen this scenario before. It’s a common stereotype that has been played time and time again. It capitalizes […]
Sitting ahead of Youtube, Twitter, LinkedIn, Pinterest, Google+, Tumblr, and Instagram, is Facebook. To-date, Facebook remains the undisputed leader amongst all social media platforms. According to ebizMBA’s January 2017 rankings, Facebook has an estimated 1,100,000,000 unique visitors per month. PEW Research Center also estimates that approximately 79% of American adults are active Facebook users. And […]
“How do I boost my website and social media SEO rankings to gain more patient leads?” Doctors, medical directors, and clinic owners ask this question time and time again. These physicians know that a bulk of potential patients (approximately 70% of them!) will check online before even contacting their clinic; however, the problem is, how […]
For doctors and those in the medical field, Snapchat might not seem like the most ideal social media platform to invest in. The most obvious reason for this is that the majority of Snapchat users don’t suit the target age demographic of medical or health centers or practices. However, that shouldn’t discredit Snapchat’s powerful influence. […]
What benefits do you think your practice could gain from live video content? Would your audience find it helpful and educating to watch you “live” and answer questions the moment they arise? For most practices, the answer to this question should be quite simple – of course! This is the power behind apps like Periscope […]
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